Generic domain names are valuable because they are an excellent online marketing tool. You might think most of them are already taken: just type hotels.com, frenchwines.com or cannedbeans.com and see the results by yourself.

One of the most interesting things about generic domain names is that lots of people just type in a keyword + .com in the address bar of their browsers or even in the search box of a search engine. This translates into precious and highly targeted traffic.

Generic domain names are very appreciated both by end-users willing to attract this traffic and get the best results from the search engines; or resellers hoping to reselling them for a higher price.